Logo mock-ups needed
I have already received a logo proposal. (Thanks, Pete!) So I thought I should lay out some specific criteria for our logo. Since I believe in thematic consistency, and our name evokes the Inquisition, I feel that we should restrict the imagery to something European, something circa 12th century to 16th century.
And I agree with Gerbal, who stated some basic requirements.
A logo should be simple and distinct. Something that doesn’t require a skilled artist to reproduce and is iconic. Preferably something that is easily painted or stenciled on Outquisition projects, hqs, and offices.
What do we get when we combine all of these criteria? Horses, I say. [Medieval horseback riders with funny hats enter stage right.]
I found some images from which to draw some inspiration. Notice that the man pictured in this first image is holding a scale. What if we replaced the scale with a wind turbine, or another evocative object?
Anyone who can develop a mock-up logo which can then be turned into a full-scale vector image will receive my deep gratitude and, of course, acknowledgement on the web site.
Please keep in mind that these horse images contain much, much more detail than would be appropriate in our logo. I mean, we might be talking about nothing more than a silhouette.
Also, check out: 50+ Kick Ass Logos for Inspiration
The last one is from 20th century Russia, but it looks close enough.
Well, almost all the energy our planet uses came from the sun at one point or another, and the outquisition is about illumination, so that should probably be in there somewhere. I’m not much of an artist though…
Other graphic characteristics of good logos:
1) High contrast, very little shades of value - This would allow the graphic to be easily reproduced at low cost, even screen printed if necessary. 2) Imagery is symbolic and has layers of meaning. I like the sun idea, Evan.
Outquisition is a movement which seeks new and creative ways/energies for reaching out to others, which involving thinking and acting ‘Outside the Box’. A communicative logo would be a large hand, superimposed on a smaller ‘picture frame’. Simple, freestyle, black on white this logo could be easily reproduced on anything from letterhead to T-shirt.
This is not a medieval movement; steer clear of anything suggesting such ties. The logo should suggest: “This is an invitation to something that requires thinking which has never been attempted before.”